Trend alert: Cozy comfort

FW21/22 - Forget diamonds. Body-swamping coats, cashmere turbans, comfy sweater dresses and knitted handbags are a girl’s (and boy's!) best friend. Head-to-toe knitwear is not only ideal for days at home, but its cozy-factor has a soothing effect.

13 July 2021

But don’t dwell on sweatpants. Opt for slouchy, wide-legged jeans and trousers instead. Tactile textiles like wool, cashmere and faux fur provide for a real luxurious look. These MMBSY brands embody the cozy comfort trend for FW21/22.

Mayerline & Améline by Mayerline

Mayerline is a rooted Belgian fashion house that always stands for comfort, elegance and femininity. Clothing for real women, with real bodies. The brand and its second line Améline by Mayerline bring timeless classics, that can be combined in numerous ways – in qualitative fabrics, with a perfect fit. The brand has been focusing more and more on sustainability and environment-friendly, natural materials.

The FW21/22 collections are colorful and all-season, with multifunctional pieces and possibilities to layer. Inspiration for the designs and hues was found in nature. Comfort and simplicity get an ultra-elegant touch with soft fabrics to cocoon in, like luxurious knitwear, teddy and crushed velvet. Mayerline nudges to the Roaring Twenties with flamboyant pieces in decadent-looking silk and added sparkle. Talking about comfort wear for homeworking, but equally fabulous for a night on the town. Let the good times roll.

Click here to view all campaign images and here for the Mayerline packshots and here for the Améline by Mayerline packshots.

CKS

CKS is a Belgian label that creates on-trend items for women, teens and kids that can be put together into one-of-a-kind looks. Think of high-quality, easy-to-wear items with powerful prints, colors and surprising eye-catchers. The collections consist of reinvented wardrobe-essentials. From essentials with a twist to unique items that you dare to mix and match according to your style: looks that boost your self-confidence at any time.

The key styles for FW21/22 are inspired by nature and its colors. Layering is key. Large focus is put on belted jackets to wear with matching pants or a skirt.

Click here to view all campaign images and here for the CKS packshots.

SUN68

The SUN68 FW21 women and men's collections were created for the everyday life, with essential garments for daily use that are perfectly suitable for layering. This season, SUN68 was inspired by the sports and racing world, which results in a collection of comfortable and informal leisurewear. Whether working from home or working at the office, each look is perfect for smart working.

Think classic tweed patterns, strong, brightly colored knits that refresh a more traditional style and classic English fabrics repurposed in jersey fabric. Nature was a great source of inspiration for the color palette of the collection, reflecting in different warm brown, green and beige tints. The SUN68 sneaker collection offers a wide variation of monotone items, surprising color combinations and models.

Click here to view all women's campaign images, and here for all men's campaign images.

BRAX

German fashion label BRAX is all about passion. A passion for smart, stylish and innovative clothing. It stands for quality, the right fit and clothing in eco-friendly materials. Relaxed silhouettes with that certain something extra make their Smart Lounge-collection perfect to work from home, at the office or enjoy some downtime in.

For FW21 BRAX invited former international athletes Ana & Bastian Schweinsteiger for another capsule collection. The BRAX LAB collection is sporty, with stylistic elements inspired by performance sports and fashionable lace. BRAX has also kept working on increasing its share of sustainable products (shown by its meta label ‘BRAX Blue Planet’), which is significantly noticeable in this FW21-collection.

Click here to view all women's campaign images, here for all men's campaign images and here for all women's packshots and men's packshots.

Tamaris

The Tamaris philosophy in a nutshell: shoes for everyday wear, making every moment perfect, stating exactly who you are. Authentic and unique. The FW21 collection of Tamaris offers a wide range of this season’s key trends: from soft colored kitten heels to combat boots with rugged soles, to comfy sneakers to wear inside or on a long walk.

Click here to view all campaign images and here for the Tamaris packshots.

Anita & Rosa Faia

Anita and Rosa Faia are the expert in comfortable and qualitative lingerie for every woman. This FW21 holds many different new stories to tell. In the Anita Active collection, Anita launches the PanAlp Wool sports set. The cups are made of ultra-lightweight mesh on the outside, combined with inner cups in climate-regulating Merino wool. The set offers the special advantages of this fiber (fast-drying, breathable, dirt-repellent, odorless, heat compensating, and fully biodegradable) in combination with the usual Anita Active support.

Orely is the new series in the Anita collection, a romantic and dreamy set with cheeky accents, with as much functionality as beauty. The Colette line (Rosa Faia) was inspired by the French author Colette and is rebellious, self-confident, lush and expressive, just like Colette herself. For women who had to undergo breast surgery, Anita Care has a new young and romantic addition: Dalia in rose wine. This feminine and elegant bra is extremely soft on the skin.