Happy Serendipity Day!

Add a smiley in your agenda on August 18th, because it's Serendipity day! Serendipi...what? Serendipity is the occurrence and development of any events by chance in a happy or useful way. We got every reason to celebrate this day of happy accidents and pleasant surprises. Because If we learned anything last year, it's that life is valuable and happiness is in the little (unexpected) things. So no time is greater to pay special attention to look for fate, good fortune and serendipity. Because there are always bright spots, at least if we want to see them for ourselves.


On Serendipity Day, we radiate positivity with dreamy jewelry, funky patterns and happy colors. These are some MMBSY brands that embody this special day.

Diamanti Per Tutti - Serendipity collection

Belgian brand Diamanti Per Tutti wants to make any day feel special, with their Serendipity collection. Showing us that life is full of gems, just waiting to be discovered.

Find all Serendipity images here.

CKS

CKS is all about mixing colors and patterns that make gloomy days feel much brighter. Combine to your heart's desire and let the good times roll.

Find all FW21 campaign images here. ​
Find all FW21 packshots here.

SUN68

SUN68's goal is to inspire people in their everyday lives. By creating unique items with a twist, in a variety of fun colors, you'll definitely turn heads and warm hearts.

Find all FW21 women's mood images here.
Find all FW21 women's packshots here.


Share

Latest stories

Website preview
Year of the Horse: the Western revival
The Year of the Horse is here, and Western is back. Not cowboy cliché, but a sleek, elevated version. Think Saint Laurent meets Yellowstone.
trends.mmbsy.be
Website preview
Brigitte Bardot forever: the style icon the world will never stop dressing like
Yesterday, the world said goodbye to Brigitte Bardot. But her style, her gaze, her effortless sensuality will remain forever woven into fashion’s visual language.
trends.mmbsy.be
Website preview
2026 resolutions that fit real life
A new year always brings a spark of ambition, but 2026 isn’t asking for dramatic reinventions. No pressure, no dramatic glow-ups, just small upgrades that make everyday life a little nicer. Here are some 2026 resolutions that actually stand a chance of surviving past week two.
trends.mmbsy.be

Get updates in your mailbox

By clicking "Subscribe" I confirm I have read and agree to the Privacy Policy.

About Trends

In need of inspiration? Every season, we select the most telling images from our brands in various thematic press kits. Need some additional information or anything specific? Don't hesitate to contact us!

Contact

MMBSY Regine Beerplein 1/b C105 B-2018 Antwerpen Belgium

+32 (0)32 13 07 45

info@mmbsy.com

www.mmbsy.com