Get yourself an offline boyfriend

Trend spotted! Seems like a lot of female celebs are getting involved with 'anonymous' partners, and living their love lives offline and out of the eye of social media.

26/08/2021

"Last month, Bella Hadid debuted her new boyfriend, Marc Kalman, on Instagram after supposedly dating in secret for over a year. Marc’s own Instagram is private, and we know very little about him, other than that he worked as an art director for Travis Scott. After previously, and very publicly, dating The Weeknd, seeing Bella thriving with her new (extremely low-key) beau feels like permission to scrap the power couple notion all together. And Bella is not alone. We’re entering the era of the normcore boyfriend." (source: i-D Vice)

Think 'normcore' with an extra dose of 'just threw this together real quick'.

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