Dusty pink: the new soft color taking over 2025

Move over beige, there’s a new neutral in town. Dusty pink is making its mark across fashion, interior, and branding. Whether it’s statement sunglasses, a fun jumpsuit, or refined packaging, dusty pink is the go-to color for a timeless yet modern look.

Fashion

Step into spring fashion with dusty pink, the color your wardrobe didn't know it needed.

^{Caroline Biss - Minus at SKM - CKS - 2x Améline by Mayerline (embargo until 5th of April) - 2x La Redoute Collections - 2x Selected at Juttu}

^{Améline by Mayerline (embargo until 5th of April) - CKS}

Accessoires

Sometimes all you need is just a subtle touch.

^{Ray-Ban at Pearle - ​ Améline by Mayerline (embargo until 5th of April) - Coach at Pearle - Caroline Biss - CKS - Longines - Freedom Moses}

^{Améline by Mayerline (embargo until 5th of April) - CKS}

Lingerie and loungewear

Dusty pink adds a subtle elegance to your loungewear and lingerie, creating the perfect balance of comfort and style.

^{4x Hunkemöller - 2x LingaDore}

^{2x Hunkemöller}

Lifestyle

Dusty pink adds a serene, stylish atmosphere in your home, whether it’s through soft furnishings, table decorations, or even a refreshing pink drink.

^{Dopper - 2x Anneke Crauwels - 4x La Redoute Intérieurs - Double Dutch - Rebel Kitchen}

^{La Redoute Intérieurs - Rebel Kitchen}

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